Prime Mutual, an Austin-based independent insurance brokerage founded in 2015, helps adult children across all 50 states buy burial insurance for a parent the right way. You’re here because you don’t want to be the one organizing a GoFundMe a few years from now. We get it - that’s exactly the gap burial insurance is meant to close.
The average funeral in the United States runs $8,300 to $15,000 depending on location and whether you choose burial or cremation (2026 NFDA data). A final expense whole life policy with $10,000 to $25,000 in coverage keeps that bill off your family entirely. The death benefit pays out as a tax-free lump sum to the beneficiary with no restrictions on how it’s used.
Buying a policy on a parent isn’t complicated, but there are rules. Your parent must consent to the application, answer the carrier’s health questionnaire, and sign off on the coverage. You can be the policy owner and premium payer while your parent is the insured. An independent agent who shops A-rated carriers like Mutual of Omaha, Aetna, American Amicable, and Americo can find the best rate for your parent’s specific age and health profile.
Most parents aged 50 to 75 qualify for simplified issue coverage - no medical exam, just 10 to 15 health questions. If your parent has diabetes, COPD, or controlled heart disease, the right carrier still approves at standard rates. Guaranteed issue is always available for ages 50 to 85 with no health questions at all, though it comes with a graded benefit waiting period. Prime Mutual’s agents explore simplified issue first because it delivers full day-one coverage at a lower premium.
How We Compare
| Feature | Captive Agent | Prime Mutual |
|---|---|---|
| Carriers shopped | 1 company only | Multiple A-rated carriers including Mutual of Omaha, Aetna, and Americo |
| Medical exam required | Varies | No - simplified issue and guaranteed issue both skip the exam |
| Hard-to-place health cases | Often declined or overpriced | Placed with carriers lenient on diabetes, COPD, and heart conditions |
| Cost to you | Premium set by single carrier | $0 brokerage fee - premiums set by carrier, not by us |
| Agent vetting | Varies by company | Every agent holds active state licensure verified through NIPR |